
Volkswagen Trucks
Client
Volkswagen Trucks
Year
2024
Services
UI Design
UX Design
Mobile App Design
Credits
In a partnership with AlmapBBDO
Cannes: 2 Bronze
Volkswagen Trucks - Trucker Napp UX/UI
A mobile experience designed to promote safer rest habits and healthier driving routines.
Context
As the UX/UI Lead, I designed a mobile experience rooted in clarity, real-world usability, and behavior-driven interaction. The interface streamlines sleep tracking and reward comprehension, ensuring fast, intuitive use even in unpredictable environments such as highway stops. This approach recognizes the unique context of professional drivers and adapts the experience accordingly.
Challenge
Develop a simple, intuitive interface that encourages better rest habits with minimal cognitive load—especially for users working in demanding real-world conditions.
Role
UX/UI Lead — defining flows, interaction patterns, behavior logic, accessibility standards, and layout strategy.
Process
User interviews and context discovery
Pain-point mapping and behavioral analysis
Flow and interaction design
Responsive UI and accessibility refinement
Usability validation under real-use scenarios
Iterative design adjustments based on feedback
Solution
A clear and intuitive interface for tracking sleep quality and understanding reward mechanics on the go. The design emphasizes immediacy of action, visual clarity, and low cognitive friction to support drivers in real operational contexts.
Result
The experience encouraged healthier rest habits, reducing on-road risk and supporting better long-term driver safety and vehicle wellbeing. The interface design demonstrates how user experience can extend beyond screens and meaningfully influence real-world behavior.
Closing Statement
UX isn’t just about screens, it’s about improving everyday life in real conditions.



